A critical external risk that all managers of luxury goods and fashion companies are eager to protect themselves from is the infringement of their intellectual property rights, and in particular, brand dilution and the weakening of brand image. Lawyers are the best weapon luxury goods companies can use to enforce intellectual property in fashion and luxury, and to fight against counterfeiting, especially now that so many counterfeited products are sold on the Internet. To access this post, you must purchase Enroll into Crefovi's subscription or Enroll into Crefovi's assistance. Enroll and get 1 day free trial before committing!
